Xudan Yang | Corporate Ethics | Women Researcher Award

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Dr. Xudan Yang | Corporate Ethics | Women Researcher Award 

Lecturer at Nanjing University of Information Science and Technology | China 

Dr. Xudan Yang is a dedicated academic and researcher currently serving as a Lecturer at the Nanjing University of Information Science and Technology. She holds a Ph.D. in Theoretical Economics and has established herself as a promising scholar in the fields of digital economy, artificial intelligence, and world economy. Her research explores the intersection of technological innovation and global economic development, particularly focusing on the implications of AI adoption, international trade, and foreign direct investment on sustainable economic growth. Recognized for her academic excellence and innovative research contributions, she was selected for the Jiangsu Province High-level Innovation and Entrepreneurship Talent Program, highlighting her growing influence within China’s academic and research community. Dr. Yang’s scholarly work has been published in several respected journals, covering a range of topics that link economic theory with contemporary global challenges. Her publications include studies on R&D-type foreign direct investment, the relationship between AI adoption and environmental, social, and governance performance, and the dynamics of trade competitiveness and complementarity across global economies. Through her research, she has provided valuable insights into China’s role in international trade, the peaceful evolution of its global economic position, and the broader implications of economic globalization. Her co-authored works with other prominent scholars further emphasize her interdisciplinary approach and commitment to advancing understanding in her field.

Profile : Scopus

Featured Publications : 

Yang, X., Ji, S., & Zhou, X. (2015). International differences and influencing factors in the performance of R&D-type FDI. Soft Science, 29(8), 5–8.

Ge, Y., & Yang, X. (2025). AI adoption and ESG performance: Evidence from China. International Review of Economics & Finance, 104, 104659.

Chen, J., & Yang, X. (2019). China’s peaceful rise and the China–U.S. trade war. Journal of South China Normal University (Social Sciences Edition), (2), 71–78, 192.

Chen, J., Yang, X., & Ji, S. (2019). Economic scale, economic structure and their spatial coordination: From the perspective of enhancing foreign R&D embedding. International Trade Issues, (2), 1–14.

Chen, J., & Yang, X. (2019). Trade competitiveness, complementarity and trade potential: Analysis based on statistics of Belt and Road countries and the U.S.–Canada–Mexico. Journal of Wuhan University (Philosophy and Social Sciences), 72(6), 99–115.

Gabriel Dăscălescu | Biology | Best Researcher Award

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Mr. Gabriel Dăscălescu | Biology | Best Researcher Award 

Faculty at Alexandru Ioan Cuza University of Iași | Romania

Mr. Gabriel Dăscălescu is a Romanian biomedical researcher and master’s student specializing in Medical Laboratory Science. His research spans neuropsychiatry, oncology, molecular biology, microbiology, and immunology, with a focus on understanding the molecular and cellular mechanisms underlying stress, addiction, and psychiatric comorbidities. He has significant experience in laboratory diagnostics, including biochemical, hematological, immunological, and molecular techniques, and is skilled in modern methodologies such as PCR, ELISA, and electrophoresis. Gabriel has actively contributed to experimental research, cognitive rehabilitation studies, and investigations into microbiota and systemic health, demonstrating an integrated approach to biomedical science. He has participated in interdisciplinary research projects and contributed to scientific publications, including studies on aggression as a biological process, the role of oral microbiota in dental health, and the efficacy of computer-assisted cognitive stimulation in psychiatric disorders. His work has been recognized with an h-index of 1, 2 citations, and 3 published documents, reflecting his emerging impact in the biomedical research community.

Profiles : Scopus | ORCID | Google Scholar | ResearchGate | Linked In 

Featured Publications : 

Dăscălescu, G., & Oprea, O. G. (2024). Aggression as a biological process: The interaction between genetics, neurochemistry, and the environment. International Quarterly of Biological and Medical Research.

Dăscălescu, G. (2024). Oral microbiota: A determining factor on dental health and deficiency.

Moroșan, A.-C., Moroșan, G. C., Săcuiu, I., Dobrin, R.-P., Dumitrescu, A.-M., Cozma, L. C. D., Petrariu, F. D., Dăscălescu, G., Lepădatu, D.-C., Bragaru, M., & Chiriță, R. (2025). Efficacy of computer-assisted cognitive stimulation in psychiatric disorders.

Dăscălescu, G., Ciobica, A., & Dobrin, I. (2025). The impact of psychiatric comorbidities on the survival of cancer patients.

Dăscălescu, G., Kolesnyk, A., Hörcsik, Z. T., Krajnyákf, E. K., Szabó, B., Györgyné Nagy, T. M., Oláh, K. I., Gurzu, I.-L., Nova, B., Petroaie, A. D., Ciobica, A., Kantor, C., & Csabai, J. (2025). Educational and socio-economic determinants of plant-based diet in Romania: A preliminary analysis.

Hasan Mustafa | Global Innovation | Best Researcher Award

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Assist. Prof. Dr. Hasan Mustafa | Global Innovation | Best Researcher Award 

Assistant Professor at Higher Colleges of Technology | United Arab Emirates 

Dr. Hasan Mustafa is an accomplished economist and academic with extensive experience in teaching, research, and industry engagement. He earned his Doctorate in Economics from the Georg-August-University in Goettingen, Germany, where his doctoral thesis focused on the controlling of direct banks using the Balanced Scorecard. He also holds a Master’s degree in Economics and Business Administration from the same institution. His research centers on bridging the gap between academic theory and industrial practice, with a particular focus on long-term oil demand and supply, the impact of alternative energy on global energy markets, and the economic implications of health issues such as diabetes on national economies. Dr. Mustafa has an impressive record of publications in reputed international journals, contributing to areas such as global innovation and uncertainty dynamics, investor sentiment, geopolitical risk, economic diversification, and macroeconomic determinants of oil prices. His works have been cited 64 times across 60 documents, with an h-index of 4, reflecting his growing influence in economic and energy-related research. Some of his notable publications include studies on the economic costs of diabetes in the United Arab Emirates, the role of investor sentiment in MENA bank stock returns during the COVID-19 pandemic, and scenario analyses for the establishment of an electric vehicle industry and future oil demand trajectories. In his academic career, Dr. Mustafa has served as an Assistant Professor at several higher education institutions, where he has taught a wide range of economics and business-related courses including macroeconomics, microeconomics, cost-benefit analysis, financial management, money and banking, and business statistics.

Profiles : Scopus | ORCID | Google Scholar | ResearchGate | Linked In 

Featured Publications : 

Albaity, M., Mallek, R. S., Ur-Rehman, I., & Mustafa, H. (2025). Global innovation and uncertainty dynamics: Implications for bank performance. Journal of Innovation & Knowledge, 10(6), 100800.

Mustafa, H., Al Shawwa, H., & Kļaviņš, K. (2005). China’s new dynamic cooperation paradigm with the Gulf Cooperation Council (GCC).

Mustafa, H., Theuma, A., & Al Shawwa, H. (2025). Knowledge-driven economic diversification: Scenario analysis for future trajectories in the UAE.

Mustafa, H., & Al Shawwa, H. (2023). Direct costs of diabetes mellitus in the United Arab Emirates in 2018. International Journal of Diabetes in Developing Countries, 43(1), 1–6.

Mustafa, H., Albaity, M., & Mallek, R. S. (2023). Heterogeneity of investor sentiment, geopolitical risk, and economic policy uncertainty: Do Islamic banks differ during the COVID-19 pandemic? International Journal of Emerging Markets, 2023(1), 1–22.

Umi Kartini Rashid | Marketing Strategy | Best Researcher Award

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Dr. Umi Kartini Rashid | Marketing Strategy | Best Researcher Award 

Senior Lecturer at Universiti Tun Hussein Onn | Malaysia 

Dr. Umi Kartini Rashid is a Senior Lecturer at the Johor Business School, Universiti Tun Hussein Onn Malaysia (UTHM), where she also serves as Head of the Department of Research Excellence and Development and Managing Editor of the Johor Business School Nexus. She holds a Ph.D. in Management from Universiti Utara Malaysia, a Master of Business Administration, and a Bachelor of Commerce and Management from Hitotsubashi University, Japan. With an academic background rooted in management, entrepreneurship, and innovation, her research and teaching have consistently focused on empowering entrepreneurs and advancing business sustainability in Malaysia and beyond. Dr. Umi Kartini has extensive academic and administrative experience, having served in numerous leadership roles at UTHM, including Director of the Student Technopreneurship Centre, Head of the Centre of Business and Development, and Head of the Department of Social Entrepreneurship. Her active involvement in various academic committees and professional programs underscores her commitment to developing future business leaders and promoting excellence in research and teaching. She has also been instrumental in designing and revising postgraduate and undergraduate curricula, including programs in business administration, entrepreneurship, and management. With citation metrics indicating 489 total citations, an h-index of 9, and an i10-index of 8, Dr. Umi Kartini has established herself as a respected researcher whose scholarly work contributes to advancing knowledge in entrepreneurship, digital transformation, and sustainable business practices. Her academic contributions, leadership roles, and passion for developing innovative learning and research environments continue to make a lasting impact on Malaysia’s higher education and entrepreneurial landscape.

Profiles : Scopus | ORCID | Google Scholar| Staff Page | Linked In 

Featured Publications : 

Har, L. L., Rashid, U. K., Te Chuan, L., Sen, S. C., & Xia, L. Y. (2022). Revolution of retail industry: From perspective of retail 1.0 to 4.0. Procedia Computer Science, 200, 1615–1625.

Seman, N. A. A., Jusoh, N. A. Q., Rashid, U. K., & Ramin, A. K. (2019). An analysis of basic accounting practices of microenterprises. International Journal of Engineering and Advanced Technology, 5(5C), 628–637.

Seman, N. A. A., Zakuan, N., Rashid, U. K., Nasuredin, J., & Ahmad, N. (2018). The level of adoption of green supply chain management and green innovation in Malaysian manufacturing industries. International Journal of Research, 5(20), 1556–1572.

Ying, L. J., Te Chuan, L., Rashid, U. K., & Seman, N. A. A. (2025). Social media marketing in Industry 4.0: The role of TikTok in shaping Generation Z’s purchase intentions. Procedia Computer Science, 253, 2176–2185.

Ayokunmi, L. A., Seman, N. A. A., & Rashid, U. K. (2022). The relationship between social media marketing and SMEs performance in Nigeria: A systemic literature review. Journal of Positive School Psychology, 6(3), 8665–8673.

Ivan Marović | Strategic Decision-Making | Best Researcher Award

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Prof. Ivan Marović | Strategic Decision-Making | Best Researcher Award 

Professor at University of Rijeka | Croatia 

Prof. Ivan Marović is a Professor at the University of Rijeka, Faculty of Civil Engineering, with over two decades of academic experience progressing from research assistant to full professorship. His research focuses on Project Management in civil engineering, emphasizing management information systems, multi-criteria decision analysis, and soft computing methods. He has led and contributed to numerous research projects addressing sustainable management of urban areas, adaptation of coastal structures to climate change, and performance management of construction projects using artificial intelligence and soft computing approaches. His work has resulted in 458 citations across 404 documents, with an h-index of 13. Marović has received multiple awards for his scientific contributions, including recognition for the best doctoral thesis in civil engineering, honors from the Croatian Academy of Technical Sciences, and a Global Peer Review Award for top-ranked reviewers in environmental and cross-field research. He has also been acknowledged for innovation and knowledge transfer with national awards and a silver medal at an international innovation exhibition. He has actively collaborated with leading universities and research institutions in Croatia and internationally, contributing to both academia and industry. Marović has published extensively in indexed journals, authored book chapters, and served as guest editor for special issues in reputable journals, while also participating in the scientific committees of numerous international conferences. An accomplished educator, he has mentored over 45 bachelor and master’s theses and supervised one doctoral thesis, earning multiple teaching awards. He is an active member of professional associations in construction management and operational research, promoting interdisciplinary research, industry collaboration, and sustainable practices in civil engineering.

Profiles : Scopus | ORCID | Google Scholar | Linked In 

Featured Publications : 

Ružić, I., Marović, I., Benac, Č., & Ilić, S. (2014). Coastal cliff geometry derived from structure-from-motion photogrammetry at Stara Baška, Krk Island, Croatia. Geo-Marine Letters, 34(6), 555–565.

Marović, I., Perić, M., & Hanák, T. (2021). A multi-criteria decision support concept for selecting the optimal contractor. Applied Sciences, 11(4), 1660.

Jajac, N., Knezic, S., & Marović, I. (2009). Decision support system to urban infrastructure maintenance management. Organization, Technology & Management in Construction: An International Journal.

Marović, I., Androjić, I., Jajac, N., & Hanák, T. (2018). Urban road infrastructure maintenance planning with application of neural networks. Complexity, 2018(1), 5160417.

Hanák, T., Marović, I., & Aigel, P. (2015). Perception of residential environment in cities: A comparative study. Procedia Engineering, 117, 495–501.

Micheline Naude | Supply Chain Management | Best Researcher Award

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Prof. Micheline Naude | Supply Chain Management | Best Researcher Award 

Professor at University of KwaZulu-Natal | South Africa 

Prof. Micheline Juliana Naude is a distinguished academic and researcher in the field of Supply Chain Management, currently serving at the University of KwaZulu-Natal within the School of Management, Information and Public Administration. She has earned extensive qualifications in business and supply chain management, culminating in a Doctorate in Commerce in Business Management from the University of South Africa. With a career spanning academia and industry, she has established herself as a leading authority in supply chain research, teaching, and leadership. Her professional journey began in the corporate sector, where her experience as a buyer provided valuable practical insight that has since informed her academic teaching and research. Throughout her academic career, Professor Naude has supervised numerous honors’, master’s, and doctoral students, fostering a new generation of supply chain and business management professionals. Her commitment to excellence in teaching, research, and mentorship has had a lasting impact on both academia and industry. With over a 1099 citations, an h-index of 19, and an i10-index of 27, her research continues to shape discourse in supply chain management globally. At the University of KwaZulu-Natal, Professor Naude has held multiple leadership roles, including Acting Academic Leader for Teaching and Learning and Academic Leader for the Marketing and Supply Chain Management discipline. She has demonstrated exceptional administrative and academic leadership by mentoring staff, coordinating research initiatives, managing postgraduate supervision, and overseeing curriculum development. Her efforts have contributed significantly to staff development and research productivity within her discipline.

Profiles : Scopus | ORCID | Google Scholar | Institution 

Featured Publications : 

Badenhorst-Weiss, J. A., Cilliers, D., & Ambe, I. M. (2018). Purchasing and supply management (pp. 7, 83–98). Van Schaik Publishers.

Naude, M., & Chiweshe, N. (2017). A proposed operational risk management framework for small and medium enterprises. South African Journal of Economic and Management Sciences, 20(1), 10.

Acquah, I. S. K., Naude, M. J., & Sendra-García, J. (2021). Supply chain collaboration in the petroleum sector of an emerging economy: Comparing results from symmetrical and asymmetrical approaches. Technological Forecasting and Social Change, 166, 1–11.

Dzuke, A., & Naude, M. J. A. (2015). Procurement challenges in the Zimbabwean public sector: A preliminary study. Journal of Transport and Supply Chain Management, 9(1), 1–9.

Naude, M. J., & Badenhorst-Weiss, J. A. (2011). Supply chain management problems at South African automotive component manufacturers. Southern African Business Review, 15(1).

Afsaneh Alikhassi | Human Resources Strategy | Best Researcher Award

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Dr. Afsaneh Alikhassi | Human Resources Strategy | Best Researcher Award 

Assistant Professor at University of Toronto | Canada

Dr. Afsaneh Alikhassi, MD, FRCPC, is a distinguished radiologist and academic specializing in breast imaging. She currently serves as a Staff Radiologist in the Breast Imaging Division at the Department of Medical Imaging, Sunnybrook Health Sciences Centre, and as an Assistant Professor at the Temerty Faculty of Medicine, University of Toronto. With a professional foundation built through extensive training and international experience, she has established herself as a leading figure in diagnostic and interventional breast imaging, mammography, ultrasound, and MRI. Dr. Alikhassi’s medical education and early career in Iran laid a strong foundation in radiology, followed by advanced fellowship training in breast and cardiac imaging. Her transition to the Canadian medical system marked a significant phase of professional growth, underscored by her licensure with the College of Physicians and Surgeons of Ontario and her fellowship with the Royal College of Physicians and Surgeons of Canada. According to ORCID, her citation metrics indicate sustained academic influence with h-index 14, citations exceeding 800, and over 60 indexed documents. She has authored several influential papers, including groundbreaking work published in the American Journal of Roentgenology introducing a novel technique for magnetic seed retrieval in the breast, and key studies on granulomatous mastitis and imaging modalities in breast cancer detection. Her collaborative research efforts have extended internationally, contributing to the Military Medical Research consensus on granulomatous lobular mastitis. These works have been widely cited and recognized for advancing knowledge in breast imaging and improving diagnostic accuracy and patient outcomes. Beyond research, Dr. Alikhassi is deeply committed to medical education and faculty development. She has completed multiple pedagogical and professional development programs at the University of Toronto, demonstrating her dedication to teaching excellence.

Profiles : Scopus | ORCID | Google Scholar | Staff Page

Featured Publications : 

Lee, A., Curpen, B., & Alikhassi, A. (2025, October 8). Performance of ChatGPT-4o in determining radiology–pathology concordance and management recommendations following image-guided breast biopsies. Diagnostics, 15(19), 2536.

Sriranganathan, A., & Alikhassi, A. (2025, March 28). Atypical presentation of liposarcoma involving the breast: A case report. Oxford Medical Case Reports, 2025(3), omaf013.

Alikhassi, A., & Skarpathiotakis, M. (2025, March 18). Breast fibromatosis: A radiologist’s perspective. Journal of Breast Imaging, 7(2), wbaf002.

Alikhassi, A., & Curpen, B. (2023, November 23). Breast ductography: To do or not to do? A pictorial essay. Insights into Imaging, 14(1), 182.

Wu, T., Alikhassi, A., & Curpen, B. (2023, November 6). How does diagnostic accuracy evolve with increased breast MRI experience? Tomography, 9(6), 162.

Kebiao Yuan | Strategic Decision-Making | Best Researcher Award

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Dr. Kebiao Yuan | Strategic Decision-Making | Best Researcher Award 

Lecturer at Ningbo University of Technology | China 

Dr. Kebiao Yuan is a scholar specializing in logistics engineering and transportation management. He completed his doctoral studies in logistics engineering and management and holds a master’s degree in transportation planning and management, along with a bachelor’s degree in traffic engineering. His research focuses on port cluster development, collaborative governance, sustainable logistics, and the integration of digital technologies in supply chains. Throughout his academic career, he has actively contributed to numerous national and provincial research projects, including studies on regional port integration, air pollutant emission governance, port cooperation mechanisms, and the modernization of China’s port and shipping industries. Yuan’s work has accumulated 33 citations across 30 documents, with an h-index of 4, underscoring his growing influence in the field of logistics and transportation research. His work often employs evolutionary game theory, bibliometric analysis, and system modeling to address challenges in transportation planning, port governance, and supply chain resilience. In addition to research, he has gained practical experience through internships in transportation planning and urban design, contributing to projects in public transport optimization, highway ecological zones, tourism passenger flow forecasting, and rural revitalization. Yuan has published extensively as a first author or corresponding author in leading journals, including Transport Policy, Sustainability, Mathematics, Ocean & Coastal Management, and Transportation Research Record, with his research covering port cooperation, emission reduction, infrastructure effects on urban growth, and sustainable logistics practices. His contributions have earned recognition in academic competitions and scholarships, reflecting both his research excellence and commitment to advancing sustainable and collaborative approaches in transportation and port logistics.

Profiles : Scopus | ORCID 

Featured Publications : 

Yuan, K., Xu, X., Xu, Z., & Fu, H. (2025). Research on the impact mechanism of digital technology on the new-quality productivity of port logistics. PLOS ONE.

Xue, C., Chao, Y., Xie, S., & Yuan, K. (2025). Will road infrastructure become the new engine of urban growth? A consideration of the economic externalities. Sustainability, 17(15), 6813.

Xue, C., Chao, Y., Xie, S., & Yuan, K. (2025). The health effects of economic growth: Evidence from PM2.5-attributable mortality in China. Economies, 13(7), 192.

Feng, X., Chen, Y., Pan, H., Chao, Y., Yuan, K., & Yue, Z. (2025). Inter-port relationships management: A bibliometric analysis and a systematic review of influencing factors of port co-opetition patterns. Ocean & Coastal Management, 265, 107656.

Yuan, K., Ma, L., & Wang, R. (2025). Research on collaborative governance mechanism of air pollutant emissions in ports: A tripartite evolutionary game analysis with evidence from Ningbo-Zhoushan Port. Mathematics, 13(12), 2025.

Abdellatif Ghennioui | Solar Assessment | Best Scholar Award

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Mr. Abdellatif Ghennioui | Solar Assessment | Best Scholar Award 

Assistant Director at Green Energy Park | Morocco 

Mr. Abdellatif Ghennioui is a Moroccan engineer and renewable energy expert with over twelve years of professional experience in solar energy research, development, and management. He currently serves as Deputy Director of the Green Energy Park, where he oversees activities related to modeling, photovoltaic systems, and solar technology innovation. A graduate of the Mohammadia School of Engineering in Rabat, he has advanced training in artificial intelligence, energy transformation, and renewable energy systems from leading international institutions. His work focuses on solar and wind resource assessment, data-driven forecasting, GIS-based modeling, and the development of sustainable energy solutions for large-scale applications. Ghennioui’s professional achievements include collaborations with global research initiatives like H2020 ORC Plus, FP7 Reelcoop, MiWaterCSP, EnerMENA, and Leap RE RESTART. His expertise extends to the integration of smart technologies in the power sector, energy storage applications, and the development of hybrid solar solutions. As an active member of the administrative council of Green Energy Park and EV Ismart company, he has also been instrumental in promoting clean mobility and sustainable energy transitions. He has published extensively in international journals and conferences, contributing to advancements in solar energy forecasting, data modeling, and resource optimization. His works have been cited 1,843 times across 1,363 documents, with a total of 94 publications and an h-index of 25, reflecting his strong impact in the scientific community. In addition to his publications, he co-authored the book Le photovoltaïque – Technologies, marchés et intégration industrielle, which explores the technological and industrial aspects of photovoltaic systems.

Profiles : Scopus | ORCID 

Featured Publications : 

Hajjaj, C., El Ydrissi, M., Azouzoute, A., Oufadel, A., El Alani, O., Boujoudar, M., Abraim, M., & Ghennioui, A. (2023). Comparing photovoltaic power prediction: Ground-based measurements vs. satellite data using an ANN model. IEEE Journal of Photovoltaics.

El Alani, O., Ghennioui, H., Ghennioui, A., & Dahr, F.-E. (2021). Detection of clear sky instants from high frequencies pyranometric measurements of global horizontal irradiance. E3S Web of Conferences, 229, 01008.

Zitouni, H., Azouzoute, A., Hajjaj, C., El Ydrissi, M., Regragui, M., Polo, J., Oufadel, A., Bouaichi, A., & Ghennioui, A. (2021). Experimental investigation and modeling of photovoltaic soiling loss as a function of environmental variables: A case study of semi-arid climate. Solar Energy Materials and Solar Cells, 227, 110874.

Dahr, F.-E., El Alani, O., Bah, A., & Ghennioui, A. (2021). Simple method for the estimation of solar spectral radiation. E3S Web of Conferences, 229, 01007.

El Gallassi, H., Alami Merrouni, A., Chourak, M., & Ghennioui, A. (2021). The application of artificial neural network to predict cleanliness drop in CSP power plants using meteorological measurements. In Lecture Notes in Electrical Engineering (Vol. 683, pp. 781–788). Springer.

Fu-Mei Chuang | Innovation Strategy | Best Researcher Award

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Dr. Fu-Mei Chuang | Innovation Strategy | Best Researcher Award 

Associate Professor at Rennes School of Business | France 

Dr. Fu-Mei Chuang is an accomplished academic and marketing scholar who serves as an Associate Professor in the Marketing Department at Rennes School of Business, France, an institution accredited by EQUIS, AACSB, and AMBA. She possesses extensive international academic and professional experience across Europe and Asia, with previous roles at Loughborough University and Cardiff Business School in the United Kingdom, as well as Trans-World University and the World Trade Centre in Taiwan. Her academic background reflects a strong interdisciplinary foundation, holding advanced degrees in marketing, innovation, and international business from renowned universities in the United Kingdom and Taiwan. Dr. Chuang’s research focuses on marketing innovation, new product development, strategic management, and value co-creation, particularly within high-technology and luxury industries. According to Google Scholar, she has achieved 257 total citations, an h-index of 4, and an i10-index of 4 across 7 key publications. Her scholarly contributions have been published in leading academic journals, including the British Journal of Management, Journal of Product Innovation Management, Research Policy, and Journal of Strategic Marketing. She has also contributed to the Journal of Business and Industrial Marketing and has several papers under review in reputable outlets such as Technological Forecasting and Social Change and Cornell Hospitality Quarterly. Her work often explores how organizational learning, market orientation, and innovation strategies drive competitive advantage and new product success, especially in emerging markets like China. In addition to her research, Dr. Chuang has actively participated in major international conferences, including those organized by the American Marketing Association, the Academy of International Business, and the Strategic Management Society.

Profiles : ORCID | Google Scholar 

Featured Publications : 

Liu, X., Hodgkinson, I. R., & Chuang, F.-M. (2014). Foreign competition, domestic knowledge base and innovation activities: Evidence from Chinese high-tech industries. Research Policy, 43(2), 414–422.

Chuang, F.-M., Morgan, R. E., & Robson, M. J. (2015). Customer and competitor insights, new product development competence, and new product creativity: Differential, integrative, and substitution effects. Journal of Product Innovation Management, 32(2), 175–182.

Chuang, F.-M., Morgan, R. E., & Robson, M. J. (2012). Clan culture, strategic orientation and new product performance in Chinese marketing ventures: An exploration of main and moderating effects. Journal of Strategic Marketing, 20(3), 267–286.

Robson, M. J., Chuang, F.-M., Morgan, R. E., Bıçakcıoğlu‐Peynirci, N., & Di Benedetto, C. A. (2023). New product development process execution, integration mechanisms, capabilities and outcomes: Evidence from Chinese high‐technology ventures. British Journal of Management, 34(4), 2036–2056.

Chuang, F.-M., Morgan, R. E., & Robson, M. J. (2014). Creativity and innovation for new technology ventures. In The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science Conference (pp. 597–601). Springer.