Rayan Al Haress | Customer Experience | Best Scholar Award

Best Scholar Award

Rayan Al Haress
Girne American University, Lebanon
Rayan Al Haress
Affiliation Girne American University
Country Lebanon
Documents 1
Subject Area Customer Experience
Event Business Global Awards
ORCID 0009-0000-1951-1394

Rayan Al Haress is a management professional and doctoral researcher affiliated with Girne American University. His academic and professional background integrates customer experience management, retail banking operations, marketing, and service excellence. Through extensive experience in customer relationship management, financial services, and strategic account administration, he has demonstrated a commitment to improving service quality and customer engagement practices. His profile reflects the intersection of applied management knowledge and practical customer experience initiatives within contemporary organizational environments.[1]

Abstract

Rayan Al Haress, focusing on his educational development, professional accomplishments, and contributions to customer experience management. His multidisciplinary experience in banking, marketing, customer service, and management studies reflects an applied approach to improving customer satisfaction, operational efficiency, and organizational performance. Through doctoral-level academic engagement and practical industry experience, he has contributed to the advancement of customer-centered service practices and strategic relationship management.[1]

Keywords

Customer Experience, Service Excellence, Retail Banking, Marketing Management, Customer Relationship Management, Strategic Account Management, Organizational Performance, Business Management.

Introduction

Customer experience has emerged as a significant area of study and practice within modern management research. Organizations increasingly recognize that sustainable growth depends upon customer satisfaction, service quality, and effective relationship management. Rayan Al Haress has developed professional expertise in these areas through years of experience in customer service, banking operations, and marketing activities. His educational journey, culminating in doctoral studies in management, complements his practical contributions to customer-oriented business environments.[2]

Research Profile

Rayan Al Haress is pursuing a Ph.D. in Management at Girne American University. He previously earned a Master’s Degree in Marketing and a Bachelor’s Degree in Management from Sagesse University, Lebanon. His academic foundation supports research interests associated with customer experience, marketing effectiveness, service quality, and organizational management.[1]

Research Contributions

Rayan Al Haress lies in the practical application of customer experience principles within banking and service industries. His work has involved managing thousands of customer accounts, facilitating financial service delivery, and supporting customer retention strategies. Such activities provide valuable insights into customer behavior, service expectations, and relationship management practices.[1]

Publications

Available academic records indicate one documented scholarly contribution associated with the researcher’s profile. The publication activity reflects ongoing engagement with management and customer experience themes. Future doctoral research is expected to contribute additional scholarly outputs in the areas of management, marketing, and customer relationship development.[2]

Research Impact

Rayan Al Haress’s work is reflected primarily through professional practice and organizational service improvement. His involvement in customer support, financial service operations, and strategic relationship management demonstrates measurable contributions to customer satisfaction and service delivery. These experiences provide practical evidence supporting broader academic discussions on customer experience management and organizational effectiveness.[1]

Award Suitability

Rayan Al Haress demonstrates several characteristics aligned with the objectives of the Best Scholar Award. These include continued academic advancement, practical contributions to customer experience management, professional leadership in banking operations, and active engagement with management studies. His combination of academic qualifications and industry experience supports recognition within emerging scholar and applied management categories.[1][2]

Conclusion

Rayan Al Haress represents a management professional whose academic progression and practical expertise converge within the field of customer experience. His educational achievements, banking sector experience, and commitment to customer-centered service contribute to his growing academic profile. These attributes support consideration for scholarly recognition through the Best Scholar Award and reflect meaningful engagement with contemporary management challenges.[1]

References

  1. Rayan Al Haress, Asieh AkhlaghiMofrad. (2026). From Perceived Value to Advocacy: How Customer Experience, Loyalty, and Trust Shape Sustainable Mobile Payment Consumption.
    https://www.mdpi.com/2071-1050/18/11/5225
  2. Google Scholar. (n.d.). Research Profile of Rayan Al Haress.
    https://scholar.google.com/citations?user=YAJgdyUAAAAJ&hl=en&oi=ao

Ieda Margarete Oro | Digital Transformation | Best Researcher Award

Prof. Dr. Ieda Margarete Oro  –  Digital Transformation –  Best Researcher Award

Alignment with Award Category

Dr. Ieda Margarete Oro’s extensive contributions to research in accounting, business strategy, and management control systems strongly align with categories such as: Best Researcher Award (for significant research impact in accounting and management sciences). Excellence in Innovation Award (for her contributions to digital strategies and sustainable business practices).

 

Universidade do oeste de Santa Catarina | Brazil

Scopus

Orcid

Scholar

🎓Early Academic Pursuits 

Education and Training

Ieda Margarete Oro embarked on her academic journey with a deep interest in Accounting and Administration, fields that play a crucial role in business sustainability and organizational growth. She earned her PhD in Accounting and Administration from the Regional University of Blumenau in 2015, focusing on strategic financial management and controllership. Her strong foundation in these disciplines paved the way for an extensive career in research and teaching, ultimately shaping the future of business management through innovation and sustainability.

💼Professional Endeavors 

Academic Positions

Currently, Ieda Margarete Oro serves as a Researcher and Professor at UNOESC, where she contributes significantly to the Accounting Sciences Course and the Professional Master’s Degree in Administration. Her expertise extends to the Academic Doctorate program at UNOESC, where she mentors students and leads groundbreaking research initiatives. Her professional experience encompasses diverse areas, including Management Control Systems, Performance Evaluation, Corporate Finance, and Family Businesses. Between 2018 and 2020, she held the prestigious position of Editor-in-Chief of RACE, a well-regarded academic journal. She is also an active member of the scientific committee of the RCCC – CRCSC and an ad hoc associate editor at RAE-FGV, further showcasing her dedication to advancing research in her domain. Additionally, she is a distinguished member of the Santa Catarina Academy of Accounting Science, underscoring her influence in shaping accounting standards and practices.

📚Contributions and Research Focus on Digital Transformation

eda Margarete Oro has made substantial contributions to the fields of accounting, administration, and business strategy. Her research primarily focuses on sustainable business practices, digital transformation, and financial strategies for MSMEs. Some of her key research projects include:

1. Green Strategy and Innovative Performance

This research investigates the interrelationship between sustainable business practices and innovation in family and non-family businesses. The study evaluates how management control systems mediate this relationship, providing insights into the adoption of green strategies for long-term business sustainability.

2. Strategies to Improve MSME Competitiveness in Ibero-America

Recognizing the economic challenges faced by Micro, Small, and Medium Enterprises (MSMEs), this project analyzes their primary obstacles and proposes strategic solutions to enhance their competitiveness. The research employs qualitative interviews and empirical analysis to devise actionable frameworks for business resilience.

3. Digital Strategy in Brazilian Family Businesses

This study explores the role of digitalization strategies in improving business performance, particularly among Brazilian family MSMEs. Using quantitative research methodologies and SmartPLS 4.0 software, the findings confirm the positive impact of digitalization and organizational innovation on business success.

🏆Accolades and Recognition 

Ieda Margarete Oro’s contributions have garnered widespread recognition in the academic and professional communities. Her research citations (788), h-index (15), and i10-index (20) reflect her substantial impact in the field. With 29 indexed journal publications and 6 indexed documents, she has established herself as a thought leader in accounting and business strategy. Additionally, she has played a pivotal role in major research collaborations, including her leadership position as Theme Leader for the ENANPAD Accounting Division.

🌍 Impact and Influence 

Community Impact

Beyond academia, Ieda’s research has profound real-world implications, influencing corporate decision-making, business sustainability, and financial strategy development. Her work on green strategies and digitalization serves as a guiding framework for businesses seeking sustainable and technology-driven growth. Furthermore, her involvement with FAEDPYME, a collaborative network for Latin American and Spanish researchers, amplifies her contributions to global research in MSME development.

🔮Legacy and Future Contributions 

Looking ahead, Ieda Margarete Oro continues to push the boundaries of research in strategic management, digital transformation, and sustainable business practices. Her upcoming projects aim to expand knowledge on corporate finance models, sustainability metrics, and digital adaptation in emerging markets. She is also working on publishing books that encapsulate her research insights, further enriching the academic and professional communities.

Conclusion

Ieda Margarete Oro’s dedication to research, education, and business transformation positions her as a leading figure in the domains of accounting and administration. Her commitment to sustainability, digital innovation, and strategic financial management continues to shape industries and inspire future generations of business leaders and researchers. As she forges ahead with her groundbreaking work, her legacy in academia and industry will undoubtedly leave a lasting impact on the global business landscape.

📚Publications

  • Digital strategy in Brazilian family business

    Authors: Oro, I.M., Begnini, S., Cassaro, E., Scherner, T.T.

    Journals: Electronic Journal of Information Systems in Developing Countries

  • The relationship between the use of technologies and digitalization strategies for digital transformation in family businesses

    Authors: Begnini, S., Oro, I.M., Tonial, G., Dalbosco, I.B.

    Journals:  Journal of Family Business Management

  • Organizational values: Antecedents of well-being at work for rural successors | VALORES ORGANIZACIONAIS: ANTECEDENTES DE BEM-ESTAR NO TRABALHO PARA SUCESSORES RURAIS

    Authors: Zawadzki, P., Teston, S.F., Lizote, S.A., Oro, I.M.

    Journals:  Revista de Administracao Mackenzie

  • Conformity of integrated reports in relation to the guidelines for international integrated reporting council | Fatores determinantes da conformidade dos relatÓrios integrados em relaÇÃo Às diretrizes divulgadas pelo international integrated reporting council

    Authors: Rizzi, D.I., Mazzioni, S., De Moura, G.D., Oro, I.M.

    Journals:  Revista de Gestao Social e Ambiental, 

  • Interface between management control systems and strategy and performance measures in a family business*,**

    Authors: Oro, I.M., Lavarda, C.E.F.

    Journals:  Revista Contabilidade e Financas