Chengxiang Ma | Strategic Planning | Business Strategy Innovator Award

Assist. Prof. Dr. Chengxiang Ma | Strategic Planning | Business Strategy Innovator Award

Assist. Prof. Dr. Chengxiang Ma | Strategic Planning | Business Strategy Innovator Award | Lecturer | Walailak University | Strategic Planning 

Assist. Prof. Dr. Chengxiang Ma is a multidisciplinary academic and sustainability scholar whose work bridges sustainable business development, tourism management, and cross-sector innovation, shaped by an international educational journey and diverse professional engagements. He holds a Doctoral degree in Sustainable Business Development from the Asian Institute of Technology, a Master’s degree in International Hospitality and Services Industries Management from the Glion Institute of Higher Education, and a Bachelor’s degree in Chemical Engineering from Thammasat University, forming a strong foundation for his research in post-pandemic economic transformation and responsible industry practices. Professionally, Assist. Prof. Dr. Chengxiang Ma serves as a Lecturer at Walailak University International College, Thailand, following previous academic service at Siam Technology College and significant managerial experience as a Village Training Manager with Club Med International Resort, where he applied human resource development, operational efficiency, and multicultural management principles in global hospitality environments. His research interests span Sustainable Development Goals, tourism innovation, digital transformation in cultural heritage, sustainable business models, cross-border e-commerce, education decision-making, and the integration of wellness and medical tourism into long-term sustainability strategies. He has demonstrated strong research skills in qualitative and interdisciplinary methodologies, strategic analysis, sustainability assessment, and industry-applied studies, supported by multiple publications indexed in Scopus and TCI. His scholarly contributions include work on disruptive technologies in tourism, the interdisciplinary impact of music education on learning outcomes, parental decision-making in international education, and the role of Mandarin proficiency in strengthening cross-border tourism and e-commerce ecosystems. Assist. Prof. Dr. Chengxiang Ma has also produced impactful research on agro-tourism, local food culture, and wellness tourism aligned with SDG-related goals, while his doctoral research contributed to innovative sustainable business model frameworks published in a Springer volume. His achievements during his Master’s thesis allowed Nestlé Professional to implement strategic recommendations that enhanced operational efficiency, sustainability, and market positioning within the hospitality sector. As an emerging scholar, he continues to build an impressive academic record with growing citations and notable international visibility. Assist. Prof. Dr. Chengxiang Ma’s career reflects dedication to sustainability-driven research, global education development, and the advancement of responsible tourism, positioning him as a promising academic leader committed to impactful research, student development, and long-term contributions to sustainable development across Southeast Asia and beyond.

Profile:  scopus

Featured Publications 

  1. Ma, C., Somrak, T., Manajit, S., & Gao, C. (2024). Exploring the potential synergy between disruptive technology and historical/cultural heritage in Thailand’s tourism industry for achieving sustainable development in the future. International Journal of Tourism Research. Published 2024. Citations: 1

  2. Ma, C., Wu, T., Gao, C., & Hu, Y. (2024). Challenges and opportunities for Chinese parents sending their children to study in Thailand, focusing on interdisciplinary approaches of music education and impacts on students’ learning ability. Revista Electronica De Leeme. Published 2024. Citations: 1

  3. Ma, C., Rattanaburi, K., & Gao, C. (2025). Burned out parents, educated kids? Navigating “Juan” culture: Decision-making-process and education in Thailand. International Journal of Educational Research Open. Published 2025. Citations: 1

  4. Ma, C., Bunkrong, D., & Gao, C. (2025). The Mandarin advantage: How Thai university students facilitate cross-border e-commerce for Chinese tourists in Thailand’s post-COVID recovering hospitality sector. Cogent Arts & Humanities. Published 2025. Citations: 1

  5. Ma, C., & Jurattanasan, A. (2023). Promoting conservation and sustainable use of natural resources through agro-tourism in Northeastern Thailand. Journal of Liberal Arts, Prince of Songkla University. Published 2023. Citations: 1

  6. Ma, C., Gao, C., & Somrak, T. (2023). The role of Thai local herbs and ingredients in promoting post-pandemic wellness and medical tourism for sustainable development. PSU Medical Journal. Published 2023. Citations: 1

  7. Jurattanasan, A., & Ma, C. (2024). Promoting food tourism through local culinary storytelling in Southern Thailand: A case study of Gaeng Som Pla Kapong. Journal of Thai Food Culture. Published 2024. Citations: 1

 

Cornelia Marja van Duijn | Strategic Planning | Best Researcher Award

Ms. Cornelia Marja van Duijn – Strategic Planning – Best Researcher Award

Alignment with Award Category

Professor van Duijn’s career exemplifies excellence in biomedical research, innovation, and translational impact. Her work bridges fundamental genetic discoveries with practical public health applications, aligning strongly with the Best Researcher Award or Excellence in Lifelong Scientific Achievement category.

University of Oxford | United Kingdom

Profile
Orcid

🎓Early Academic Pursuits 

Education and Training

Professor Cornelia Marja van Duijn began her academic journey in the Netherlands, earning her Master of Science degree in Human Nutrition from the Agricultural University of Wageningen in March 1987. She then proceeded to pursue a Ph.D. in Genetic Epidemiology at Erasmus University, Rotterdam, which she completed in January 1991. Her doctoral studies laid the groundwork for her future research focus, particularly in unraveling the genetic underpinnings of complex diseases. Shortly after completing her Ph.D., Van Duijn engaged in a postdoctoral fellowship at Boston University between 1991 and 1992, deepening her expertise in genetic epidemiology. Her formative academic and research training at internationally renowned institutions helped establish her as a future leader in the field.

💼Professional Endeavors 

Academic Positions

Over the years, Van Duijn has held various significant academic and research positions. She began her career as a Research Fellow with the Dutch Childhood Leukaemia Study Group in 1987, and from there, rose through the academic ranks at Erasmus University Medical School Rotterdam—starting as a Ph.D. student, and eventually becoming a full professor of Genetic Epidemiology in 2001. She also served as Full Professor of Translational Epidemiology at Leiden University in 2016. Since 2018, she has held the esteemed position of Professor of Epidemiology at the Nuffield Department of Population Health, University of Oxford, UK. In this role, she continues to conduct pioneering research and mentor emerging scholars in the field. In addition to her academic appointments, Van Duijn has also undertaken foreign research training at prestigious institutions including Stanford University Medical School, MRC Biostatistics Unit Cambridge, and Boston University School of Medicine.

📚Contributions and Research Focus on Strategic Planning

Van Duijn’s scientific contributions are both broad and profound, with her early work centering on the genetic epidemiology of Alzheimer’s disease. She has played a pivotal role in discovering genetic mutations such as those in the beta-amyloid precursor protein gene and linking APOE4 allele to early-onset Alzheimer’s. Her work in genome-wide association studies has identified multiple risk loci, including rare coding variants like TREM2 and PLD3, underscoring the role of microglial-mediated innate immunity. She has actively contributed to leading scientific consortia such as CHARGE, ENGAGE, IGAP, IGGC, and EAGLE, and led multiple large-scale projects under the European Framework Programs, Horizon 2020, and the Netherlands Genomic Initiative. Her publication record—over 1300 scientific papers—reflects her sustained impact, and she has supervised and graduated 56 Ph.D. students, many of whom have gone on to successful academic careers.

🏆Accolades and Recognition 

Van Duijn’s work has been recognized with numerous prestigious honors. She received the Pioneer Grant Award from the Netherlands Organisation for Scientific Research (NWO/ZonMw) in 1998 and the Herman Boerhaave Award from Leiden University in 1996. In recognition of her research on aging and neurodegenerative disorders, she was awarded the Junior Research Award by the Gerontology and Geriatrics Society and the Research Award from Erasmus University. More recently, she was elected a Fellow of the Academy of Medical Sciences, UK, and a Fellow of St. Cross College, Oxford. She is also a Member of the Royal Academy of Sciences of the Netherlands and has served as the Chair of the Advisory Board at the Institute for Molecular Medicine Finland (FIMM).

🌍 Impact and Influence 

Community Impact

Van Duijn’s influence extends beyond academic circles into international public health policy and biomedical infrastructure. She was instrumental in establishing the BBMRI-NL (Biobanking and BioMolecular resources Research Infrastructure) and the Netherlands Consortium on Healthy Aging (NCHA). She has served on global scientific committees including the European Research Council (ERC) and the European Society for Human Genetics. Her research has significantly influenced our understanding of Alzheimer’s disease, glaucoma, and cardiovascular disease through genomics and biostatistics. She has brought new insights into how polygenic risk scores and environmental interactions contribute to neurodegeneration, offering pathways for preventive strategies and early diagnosis.

🔮Legacy and Future Contributions 

Van Duijn’s legacy is marked by her visionary leadership in the field of genetic epidemiology. One of her notable achievements includes founding and directing the international MSc and Ph.D. program in Genetic Epidemiology at ErasmusMC Rotterdam, which has become a model for similar programs worldwide. Looking ahead, Van Duijn continues to lead research at the intersection of genomics, neurodegeneration, and population health, particularly through her work at Oxford. Her active involvement in global consortia like AMP-AD, EADB, and STREGA signals ongoing contributions to data-sharing frameworks and harmonized research methodologies in precision medicine.

Conclusion

Professor Cornelia Marja van Duijn stands as a luminary in the field of epidemiology and genetic research. From her early academic roots at Wageningen and Erasmus University to her current leadership role at Oxford, she has consistently pushed the frontiers of scientific understanding. Her work has transformed how we approach the genetic basis of complex diseases, especially Alzheimer’s disease, and has fostered global collaboration across disciplines. With her unwavering commitment to education, innovation, and public health, Van Duijn’s legacy will undoubtedly continue to shape the future of genetic epidemiology for generations to come.

📚Publications

Mendelian randomization identifies proteins involved in neurodegenerative diseases

 Authors: Lazaros Belbasis; Sam Morris; Cornelia van Duijn; Derrick Bennett; Robin Walters

Journals: Brain

Integration of genetic testing into diagnostic pathways for cardiomyopathies: a clinical consensus statement by the ESC Council on Cardiovascular Genomics

Authors: Perry Elliott; Heribert Schunkert; Antoine Bondue; Elijah Behr; Lucie Carrier; Cornelia Van Duijn; Pablo García-Pavía; Pim van der Harst; Maryam Kavousi; Bart Loeys et al.

Journals: European Heart Journal

Treating Hypertension: Important for Heart Health, Fundamental for Brain Health

Authors: Sanjula D. Singh; Jasper R. Senff; Cornelia M. van Duijn; Jonathan Rosand

Journals: Stroke