Freddy Alonso Aguillón Duarte | Corporate Sustainability | Corporate Strategy Visionary Award

Published on by Business Global Awards

Corporate Strategy Visionary Award

Freddy Alonso Aguillón Duarte
Affiliation Universidad Santo Tomás
Country Colombia
Documents 1
Subject Area Corporate Sustainability
Event Business Global Awards
ORCID 0009-0003-9946-2079

Freddy Alonso Aguillón Duarte
Universidad Santo Tomás, Colombia

Freddy Alonso Aguillón Duarte is a Colombian academic and higher education professional affiliated with Universidad Santo Tomás. His academic and professional profile demonstrates active engagement in corporate sustainability, higher education management, employability coordination, project leadership, and academic quality assurance processes. He has contributed to institutional development through academic coordination, research support, curriculum strengthening, and strategic management initiatives within Colombian higher education institutions.[1]

Abstract

The Corporate Strategy Visionary Award recognizes professionals and academic contributors who demonstrate strategic leadership, institutional innovation, and sustainable organizational development. Freddy Alonso Aguillón Duarte has established a professional profile centered on higher education leadership, project management, corporate sustainability, and academic quality enhancement within Colombian universities and educational institutions. His experience includes curriculum support, employability development, research coordination, and strategic academic administration.[1] Through his multidisciplinary academic background and institutional engagement, Aguillón Duarte has contributed to strengthening organizational processes aligned with sustainable development and educational excellence.[2]

Keywords

Corporate Sustainability; Strategic Leadership; Higher Education Management; Academic Administration; Project Management; Quality Assurance; Employability Development; Institutional Strategy; Business Innovation; Educational Research.

Introduction

Corporate sustainability and strategic leadership have become increasingly important within contemporary academic and organizational environments. Institutions now require professionals capable of integrating educational innovation, administrative effectiveness, and sustainable management practices to support long-term institutional growth.

Freddy Alonso Aguillón Duarte has developed a professional trajectory that combines business administration, project management, higher education coordination, and institutional quality processes. His academic formation includes specialization in high management, postgraduate education in project management, and doctoral studies in education, reflecting a multidisciplinary approach to strategic organizational development.[1]

His involvement in university employability systems, research guidance, academic program coordination, and curriculum support illustrates the integration of sustainability-oriented management practices with educational leadership. These activities align with broader institutional objectives associated with academic excellence and organizational adaptability.[2]

Research Profile

Freddy Alonso Aguillón Duarte currently serves as a full-time faculty member at Universidad Santo Tomás in Bucaramanga, Colombia. His responsibilities include teaching, research support, curriculum assistance, project supervision, and academic leadership within higher education environments.[1]

His academic background includes doctoral studies in education at the Instituto Europeo de Posgrado México, a master’s degree in project management and direction, a specialization in senior management, and an undergraduate degree in business administration.[1] This educational trajectory reflects specialization in organizational leadership and institutional strategy.

Throughout his professional career, he has participated in institutional accreditation processes, self-evaluation systems, academic quality assurance, curriculum development, and employability initiatives. His work has involved collaboration with universities, technical institutes, and educational organizations across Colombia.[2]

  • Higher education management and academic coordination
  • Corporate sustainability and institutional strategy
  • Project management and organizational planning
  • Research guidance and curriculum development
  • Quality assurance and accreditation support

Research Contributions

Freddy Alonso Aguillón Duarte has contributed to institutional strengthening through activities related to employability coordination, strategic academic planning, and organizational process improvement. His work has emphasized the integration of academic outcomes with professional development opportunities for students and graduates.[1]

Within higher education institutions, he has supported self-assessment processes, accreditation preparation, curriculum organization, and the development of new academic programs. These activities contribute to educational sustainability and institutional competitiveness in evolving academic environments.[2]

His experience in project management and academic coordination also demonstrates an applied understanding of organizational leadership and stakeholder engagement. Such competencies are particularly relevant within sustainability-oriented institutional frameworks where interdisciplinary collaboration and strategic planning are essential.

  • Support for academic quality assurance initiatives
  • Participation in institutional self-evaluation systems
  • Coordination of employability and professional practice programs
  • Leadership in curriculum and academic planning processes
  • Promotion of sustainable organizational improvement strategies

Publications

The available academic profile identifies an emerging research and professional portfolio connected to corporate sustainability, educational leadership, and project management. His academic participation supports institutional development initiatives within higher education systems.[1]

  1. Research and institutional contributions associated with academic quality assurance and project-oriented educational management.
  2. Professional engagement in higher education strategy, curriculum development, and employability coordination initiatives.

Research Impact

Freddy Alonso Aguillón Duarte have contributed to institutional development through strategic academic coordination and sustainable educational management practices. His engagement in employability systems, academic advising, and institutional evaluation processes supports long-term organizational effectiveness within higher education environments.[2]

His multidisciplinary expertise combines business administration, educational leadership, and project management principles, allowing for integrated approaches to organizational problem-solving and institutional innovation. Such interdisciplinary competencies are increasingly significant in sustainability-focused educational frameworks.

Award Suitability

Freddy Alonso Aguillón Duarte demonstrates characteristics aligned with the objectives of the Corporate Strategy Visionary Award. His professional experience reflects strategic institutional leadership, organizational coordination, and a commitment to sustainable educational development. His participation in accreditation processes, academic management, and employability systems indicates practical contributions to institutional transformation and quality enhancement.[1]

His background in project management and corporate administration further supports his relevance within discussions of strategic organizational sustainability and leadership innovation. The combination of academic coordination, educational research, and institutional planning demonstrates alignment with contemporary standards of visionary corporate and academic leadership.

Conclusion

Freddy Alonso Aguillón Duarte represents an emerging academic and institutional leader whose work integrates higher education management, strategic planning, project coordination, and sustainability-oriented organizational development. His contributions to curriculum support, employability systems, and institutional quality processes demonstrate a commitment to strengthening academic structures and organizational effectiveness.[2]

Within the context of the Business Global Awards, his profile reflects ongoing engagement with educational innovation, institutional sustainability, and corporate strategy development. These characteristics support his recognition within professional and academic leadership environments associated with the Corporate Strategy Visionary Award.

References

  1. Freddy Alonso Aguillón Duarte. (2026). Professional Curriculum Vitae and Academic Profile. Universidad Santo Tomás and associated institutional records.
    https://orcid.org/0009-0003-9946-2079
  2. Sustainability (2026). Construction and Validation of a 5P–ESG Composite Index for Sustainable Corporate Governance and Financial Analysis in Emerging Markets: Evidence from the MSCI COLCAP.
    https://www.mdpi.com/2071-1050/18/8/4065

Kai Chen | Green marketing strategy | Best Researcher Award

Published on by Business Global Awards

Prof Dr. Kai Chen – Green marketing strategy – Best Researcher Award

 

Beijing Forestry University | China

Professional Engagements

Dr. Chen is actively involved in professional organizations. He has served as the deputy director of the Green Consumption and Green Marketing Committee of the China University Marketing Research Association. His expertise is also recognized through his role as an expert reviewer for journals such as Journal of Retailing and Consumer Services, Journal of Cleaner Production, and Journal of Environmental Management.

Profiles 

Scopus

📍Current Position

Dr. Kai Chen is the esteemed Head of the Department of Marketing at Beijing Forestry University, China. With a robust academic and professional background, Dr. Chen is renowned for his significant contributions to marketing management, particularly in the realms of green consumption and online consumer behavior.

📝Publication Achievements 

Journals Published

He has published 17 academic articles in prestigious journals indexed by SCI or SSCI, contributing valuable insights into the field of marketing.

 

🔍Ongoing Research 

Dr. Chen has led and completed more than ten major research projects, including those funded by the National Social Science Fund of China (Grant No. 13CJY090), the Social Science Fund of Beijing (Grant No. 14GJB048), and a major project by the National Social Science Fund of China (Grant No. 20ZDA087). Currently, he is engaged in two ongoing research projects: one funded by the Social Science Fund of Beijing (Grant No. 23&ZD096) and another by the Fundamental Research Funds for the Central Universities (Grant No. 2023SKY02). His research contributions are well-recognized, with a citation index of 265 in SCI and Scopus databases.

🔬Research Interests 

Dr. Chen has successfully completed over 10 major research projects, including those funded by the National Social Science Fund of China and the Social Science Fund of Beijing. He is currently working on two ongoing projects, showcasing his continued engagement and leadership in cutting-edge research. His work has garnered significant recognition, with 265 citations in SCI and Scopus databases. Additionally, he has been involved in five consultancy or industry-sponsored projects, reflecting his impact beyond academia.

🎓Academic Background 

Dr. Kai Chen is a distinguished professor of marketing management at Beijing Forestry University. He has contributed significantly to the field, notably as a co-author of the acclaimed textbook The General Theory of Marketing. His research primarily explores consumer behavior, with a particular focus on green consumption and online consumption behavior, as well as green production behaviors among farmers. With over 100 published academic articles, Dr. Chen demonstrates extensive expertise and a robust academic portfolio.

🏆Scholarships and Awards 

Dr. Chen is a candidate for the Best Researcher Award, recognizing his outstanding contributions to the field of marketing management and sustainable practices.

🌐Professional Associations 

His roles as deputy director of the Green Consumption and Green Marketing Committee and as an expert reviewer for reputable journals reflect his leadership and influence in the field. His collaborations with international scholars further emphasize his global impact and commitment to advancing marketing research.

 📚Training & Workshops 

His work has been influential in shaping contemporary understanding of green consumption and production behaviors. He has also been involved in 5 consultancy and industry-sponsored projects, further bridging the gap between academic research and practical application.

🎤Oral Presentations 

Dr. Chen has been involved in five consultancy or industry-sponsored projects, applying his expertise to real-world marketing challenges and strategies.

🧑‍🔬Tasks Completed as a Researcher 

Dr. Chen holds prominent positions in professional organizations: Deputy Director of the Green Consumption and Green Marketing Committee of the China University Marketing Research Association. Expert reviewer for Journal of Retailing and Consumer Services, Journal of Cleaner Production, and Journal of Environmental Management.

🚀Success Factors 

Negative-framed messages combined with injunctive norms are more effective, while positive-framed messages work better with descriptive norms, especially in different dining scenarios (e.g., business banquets vs. family gatherings). Competence-oriented messages boost green purchase intentions when advertisements lack green appeals, whereas warmth-driven messages are more effective for green appeals.

🧪Publications & Laboratory Experience

Dr. Chen has published four notable books with ISBNs in the marketing field: Green Marketing (ISBN 978-7-302-62439-4) Marketing (ISBN 978-7-300-26717-3) Marketing Research (ISBN 978-7-300-31457-0) Marketing Research and Analysis (ISBN 978-7-300-29014-0)

📚Publications: